Ordinance No. 780
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1 ORDINANCE NO. 780
2 AN ORDINANCE OF THE CITY OF VERNON REGULATING ADVERTISING DIS-
PLAYS ADJACENT TO LANDSCAPED FREEWAYS.
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41 THE CITY COUNCIL OF THE CITY OF VERNON DOES ORDAIN AS FOLLOWS:
5 SECTION 1: Definitions. As used in this article,
6 certain terms are defined as follows:
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(a) "ADVERTISING STRUCTUREft. Refers to a structure
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of any kind or character erected or maintained for outdoor
advertising purposes on which any poster, bill, printing,
painting, or other advertisement of any kind whatsoever may
be placed, including statuary.
(b) "SIGWt. Refers to any card, cloth, metal, painted
or wooden sign of any character, placed for outdoor adver-
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tising purposes, on or to the ground, or any tree, wall,
bush, rock, fence, building, structure, or thing, either
publicly or privately owned, other than an advertising
structure.
(c) Neither ttadvertising structurestt nor "sign" as
used in this article includes:
1. Official notice~~ssued by a court or public
body or officer;
2. Notices posted by any public officer in per-
formance of a public duty, or by any person in giving legal
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notice;
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3. Directional, warning, or information signs
or structures required or authorized by law or by federal,
state, or municipal authority.
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(d) "ADVERTISING DISPLAY". Refers to advertising
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structures and to signs.
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(e) "FREEWAY". The term freeway shall be deemed to
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mean a highway in respect to which the owners of abutting
lands have no right or easement of access to or from their
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abutting lands or in respect to which such owners have
only limited or restricted right or easement of access,
and which is declared to be such in compliance with the
streets and Highways Code of the State of California.
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(f) "TO PLACE". The verb "to place" and any of its
6 variants as applied to advertising displays includes the
7 maintaining and the erecting, constructing, posting,
8 painting, printing, tacking, nailing, glueing, stitching,
9 carving, or otherwise fastening, affixing, or making
10 visible, any advertising display on or to the ground, or
11 any tree, bush, rock, fence, post, wall, building, structure,
12 or thing.
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13 II (g) "LANDSCAPED FREEWAY". The term "Landscaped
14 Freeway" shall be deemed to mean a section or sections of
15 a freeway which is now, or hereafter may be, improved by
16 the planting of at least on one side of the freeway right
17 of way, of lawns, trees, shrubs, flowers, or other orna-
18 mental vegetation which shall require reasonable maintenance.
19 Planting for the purpose of soil erosion control,
20 traffic safety requirements, reduction of fire hazards, or
21 traffic noise abatement, shall not change the character of
22 a freeway to a landscaped freeway.
23 SECTION 2: Advertising Displays Adjacent to Land-
24 scapedFreeways. No advertising displays shall be placed or
25 maintained on property adjacent to a section of freeway which has
26 been, or hereafter may be, landscaped as defined herein, if the
27 advertising display is designed to be viewed primarily by persons
28 traveling on such landscaped section of a freeway.
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SECTION 3: Exempt Advertising Displays. The pro-
30 visions of Section 2 of this Ordinance shall not apply to any of
31 the folloWing listed advertising structures or signs used ex-
32 clusively:
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(a) To advertise the sale or lease of the property on
which said advertising display is placed;
(b) To designate the name of the owner or occupant
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of the premises upon which said advertising display is
placed or to identify such premises;
(c) To advertise the business conducted or goods manu-
factured or produced, or services rendered upon the property
upon which said advertising display is placed.
SECTION 4: Removal of Prohibited Displays. Any adver-
10 tising structure or sign which is now, or hereafter may be, in
11 violation of the provisions of Section 2 shall be removed within
12 three (3) years from the effective date of this ordinance or
13 I within three (3) years from the date when the project for the
14 I landscaping of a section or sections of a freeway shall have been
15 completed or accepted, and the character of said section or
16 sections shall have been changed from a freeway to a landscaped
17 freeway, whichever is later.
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SECTION 5: Severability. If any section, subsection,
19 sentence, clause, phrase, or portion of this Ordinance is, for
20 any reason, held to be invalid or unconstitutional, by the
21 decision of any court of competent jurisdiction, such decision
22 shall not affect the validity of the remaining portions of this
23 Ordinance.
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SECTION 6: Every violation of this Ordinance is hereby
25 declared to be a public nuisance.
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SECTION 7: Any person, firm, or corporation violating
27 any of the provisions of this Ordinance shall be deemed guilty of
28 a misdemeanor, and upon conviction thereof shall be fined in an
29 amount not exceeding Three Hundred Dollars ($300.00), or be
30 imprisoned in the County Jail of the County of Los Angeles, or the
31 City Jail of the City of Vernon, as the committing magistrate may
32 direct, for not more than ninety (90) days, or by both such fine
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1 and imprisonment, in the discretion of the court. Each day such
2 violation is committed or permitted to continue, shall constitute
~ a separate offense and shall be punishable as such hereunder.
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SECTION 8: There being no newspaper printed, published
5 and circulated in the City of Vernon, the City Clerk is hereby
6 directed to certify to the passage of this Ordinance and shall
7\ post the same and cause the same to be posted, in three of the
8 most public places in the City of Vernon, to wit: The northwest
9 corner of 38th Street and Santa Fe Avenue; the northeast corner
10 of Leonis Boulevard and Pacific Boulevard; and on the bulletin
11 board in the lobby of the City Hall of said City, located at
12 1 4305 Santa Fe Avenue, all in the City of Vernon, County of Los
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13' Angeles, California; that this Ordinance shall be in full force
14 and effect thirty (30) days from and after the final passage of
15 the same.
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17 1966.
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19 R.
ADOPTED and APPROVED this 1st
day of November
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ATTEST:
ri~X~. ~~.\ n'L
~ /i/VS - ,.
F. . Ziemer, City Clerk
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23 STATE OF CALIFORNIA )
COUNTY OF LOS ANGELES ) ss.
24 CITY OF VERNON )
25 I. F. A. ZIEMER, City Clerk of the City of Vernon, do
26 hereby certify that the foregoing Ordinance No. 780 was duly and
27 regularly introduced at a regular meeting of the City Council of
28 the City of Vernon, held on September 20, 1966, and thereafter
29 finally adopted at a regular meeting of the City Council, held on
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November 1"
, 1966, by the following vote:
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A YES:
NOES:
ABSENT:
Councilmen Anderson, Furlong, Mailliard, Malburg, Ybar a
Councilmen None
Councilmen None
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AFFIDAVIT OF POSTING
STATE OF CALIFORNIA )
)
COUNTY OF LOS ANGELES) SSe
)
CITY OF VERNON )
I, F. A. ZIEMER, City Clerk of the City of Vernon, do
hereby certify that I did, on the 2nd day of November, 1966, post
three (3) copies of Ordinance No. 780, one in each of the
following places, to wit: At the northwest corner of 38th Street
and Santa Fe Avenue; at the northeast corner of Leanis Boulevard
and Pacific Boulevard; and on the bulletin board in the lobby
of the City Hall of the City of Vernon, located at 4305 Santa Fe
Avenue, all in said City, there being no newspaper of general
circulation printed and published in the City of Vernon.
Signed this 2nd day of November, 1966.
~"~vcO-lL
F. '. Ziemer, City Clerk
Subscribed and sworn to before me
this .~~ day of 7f~~/' 1966.
,~.L.~) '~"'~~I
Notary Public , nand f6r the County
of Los Angeles, State of California
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i r'IOT/\RY PU8L1C. C.'\l.IFORNIA
~ :i. PR:I';C;PAl OFFICE IN
" lOS P,i',";U.E.S COUNTY
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SUPPORTING
DOCUMENTS
CITY COUNCIL
OFFiCERS
ROBERTJ,FURLONG.MAYOR
GENEVIEVE H. ANDERSON
CHARLES H. MAILLIARD
THOMAS A. YBARRA
LEON IS C, MALBURG
F, A. ZIEMER, CITY CLERK
L. R. BURCH, CITY TREASURER
VINCENT R, POXON. CITY ATTORNEY
ARTHUR E. NELSON. JR.. CITY ENGINEER
D. D. GRAYSON, TRAFFIC ENGINEER
R. H. KING, SUPT" WATER 8< SEWER SYSTEMS
DR. C. E, NEMETHI, HEALTH OFFICER
VINCENT R. BUSH, BUILDING OFFICIAL
LESTER C, HUSTED, FIRE CHIEF
R. H, BOCKHACKER, POLlCE CHIEF
TELEPHONES
CITY CLERK, - - - , - - 583,1666
POLICE DEPT. - , - , - - 587,8135
FIRE DEPT, ' , , - - - - , 583-4821
BUILDING DEPT. ' - , , - 583-1666
ENGINEERING DEpT, - - - - 583.1666
HEALTH DEPT, - , - - - - 583.1666
IN REPLY REFER TO:
CITY HALt..
4305 SANTA FE AVENUE
September 21, 1966
OCT A
~' :." 1966
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VI .~
VERNON, CALU'ORNIA 90058
Honorable City Council
City of Vernon
Vernon, California
Ladies and Gentlemen:
Under letter dated July 26, 1966, the
State Division of Highways advised that studies
are now being made for the landscaping of the
Long Beach Freeway through Vernon. They further
advise that landscaping cannot be accomplished
until the city has an ordinance for the control
and regulation of outdoor advertising structures.
A sample copy of a minimum ordinance regulating
outdoor advertising displays was enclosed and
is submitted herewith for your consideration.
An investigation of the area which would
be affected by the proposed ordinance revealed
that three outdoor advertising signs might be
affected.
It is recommended that the City of Vernon
adapt an ordinance similar to the sample referred
to above.
Respectfully submitted,
LZ C;;"
. ,
/ ,/':' --'
DaVi{D:{: ~;::<<~./-.-
Traffic Engineer
DDG : j b
Enclosure
cc: Each member City Council
City Attorney
Building Department
AN ORDINANCE OF THE Cri'Y OF REGULATING
ADVERTISING DISPLAYS ADJACENT TO LANDSCAPm> FREEWAYS
THE COUNCIL OF THE CITY OF
AS Ji"'OLLOWS ~
DOES ORDAIN
. Section 10 De1'ln1tiol'Ls. As used in this article.9
certa1.n terms are defined as follows~
(a) "ADVERTISING STRUCTURE"" Refers to a structure
of any kind or character erected or mainta.1ned for outdoor
advertls1.ng purposes on which any poster>> bill, print. ing >>
pa1ntingj or other advertisement of any kInd whatsoever may
be placedj Includlng statuary"
(t) "SIGN" 0 Refers t.o any card>> cloth, metal, painted
or wooden sign of any character.. placed for outdoor advert:Slrig
purposes, on or to the ground" or any treei wall, bUBh. ro\~k,
fence, building, structure" or thl~g. elt~er publ1(ly or pri-
vately owned~ other than an advertIsing structure"
(c) Ne1~.ner !Iad.vert~s~g s~ruc':ur€s" nor "sIgn"" as
used 1n tb~8 artIcle ~ncl~jes:
1" ()fficlal na"1<:es 1.S.'ue.1 by a c-::~"rr c.r puhl 'l.c ~);;-dy
or offi(;er;
2" N,:,t ices posted by any pub..l. ~c off1.<<:er ~n performance
of a public rj'..l~y, or by any person tn glvlng legal "lo':ice,
30 D1.rect i.onal , warnlng~ ';:'r' lnformation signs or
structures required or author:zerl by law or by federal, state,
or municipal authority.,
\~d) "ADVERTIS.:..NG OfSf'LAY" 0 Refers to a.d'verllsing
stru::;tures and to sigr,g"
(e) "FREEWAY". 't1he t(>f"\'I"; freeway shall be deemed to
mean a highway in respect to which the owners of abutting lands
have no rigrx or easem~nt of access to or from their abutting
lands or in respect to which such cwners have only limited or
restricted right or easement of access" and which is declared
to be such in compliance w1.th the Street.s and Highways Code of
the State of California.
(f) "TO PLACE".. The verb "to place" and ar y of 1 r.s
variants as. applled'to advertising displays includes the
maintaining and the erectIng._ cons....ruc'ting" posting, painting
printing, taC'king~ na1l,lng, glueing" giltching.9 carv1ngJ or
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otherwise fastening, affixing, or making visible, any adver-
tising d1.splay on or t.o the ground, or any tree, bush, rock,
fence, poat, wall, building, structure, or thing.
(g) "LANDSCAPED FREEWAY". The term "Landscaped
Freeway" shall be deemed to mean a section or sections of a
freeway which is now, or hereafter may be, improved by the
planting of at least on one side of the freeway right of way,
of lawns, trees, shrubs, flowers, or other ornamental vegetation
which shall require reasonable main~enance.
Planting for the purpose of soil erosion control, traffic
safety requirements, reduction of fire hazards, or traffic noise
abatement, shall not change the character of a freeway to a land-
scaped freeway.
Section 2. Advertisin
Freeways. No advert.s ng sp
tained on pr~perty adjacent to a section
been, or hereafter may be, landscaped as deftned herein, if the
advertising display is designed to be vIewed primarily by person::;
traveling on such landscaped section of a freeway.
Section 3. EJremtt Advertls1.ng Dl.splays. The provi.sians
of Section 2 of this ord ,nance srall not apply to any of the
following listed advertising structures or signs used exclusively~
(a) To advertise the sale or lease of the property on
which said advertising display is pIa.ced;
(b) To designate the name of the-owner or occupant of
the premises upon. which said advert.ising display is placed or to
identify such pre~1ses;
(0) ,To advertise the bus1.ness conducted or goods ma.nu-
factured or produced, or services rendered upon the property upon
which said advertising display is placed.
Section 4. Removal of Prohibited Dis la s. Any adver-
tising structure or s gn w 1c s now, or erea er may be, 1n
violation of the provisions of Section 2 shall be removed within
three (3) years from the effective date of this ordinance or
within three (3) years frQm the date when the project for the
landscaping of a section or sections of a freeway sha.ll have been
completed or accepted, and t~e character of said section or sec-
tions shall have b~en changed from a freeway to a landscaped
freeway, whichever is later.
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Section 5. Severability. If any section, subsection,
sentence, clause, phrase, or portion of this orindance is,
for any reason, held to be invalid or unconstitutional, by
the decision of any court of competent jurisdiction, such
decision shall not affect the validity of the remaining por-
tions of this ordinance.